Hello & thanks for dropping by

We are Soul-d, a new kind of agency offering owners the tools they need to sell their homes for the best possible price in the shortest amount of time.

Think of us as an estate agent meets home staging expert with a touch of fairy godmother magic. Here to make the home selling experience easier.

For most of us, our home is where we feel most relaxed. It reflects who we are, our personalities and our comforts.

It is also probably your single biggest asset.

When you make the decision to move, it’s important that you change the way you view your home to maximise the value and saleability of that asset.

It’s a bit like wanting to make the best impression on a first date by dressing up. And in this game, first impressions really do count.


Making the decision to sell your home is exciting and daunting. There’s a reason it’s considered one of the most stressful experiences in life. Most of us don’t live in show homes, they’re nothing like the homes we view on Instagram and there’s no filter to blend out the rough bits.

Knowing what to prioritise when you decide to sell can be overwhelming. Deciding what might benefit from a quick refresh can be tough, especially without the benefit of a new buyer’s perspective.

Those odd jobs you’ve neglected. The stuff you know needs sorting but don’t know where to start. You might find yourself obsessing over things a new buyer may not even notice but missing the bigger picture with something that’s an instant turn off.

You need to find the ‘sweet spot’. Investing enough to make a difference without going overboard on things that don’t really matter to prospective buyers. Getting the balance right isn’t always easy, but the good news is, there’s both art and science to this stuff. And at Soul-d, we know how to apply it.


With years of experience in marketing, interior design and property development, we know how to present a home to achieve maximum value. Our sole purpose is to help you sell your property for the best price, in the shortest time. The longer a house lingers on the market, the more likely it is that you will need to negotiate down on price.

We work with a handful of clients who want more from the agents they choose to represent them and will guide you through the process from first meeting to completion. We will be practical and hands on getting your home ready, then switch into our marketing hats when your listing goes live with stylish assets, experiential viewings and exceptional customer service.


Like traditional estate agents, our initial consultation is free of charge, but we’ll also give you an honest appraisal on how we can help you give your home standout. Then, if you like our approach, we’ll prepare a plan of action, costs and details of the services we believe will give you the best chance to sell high and quickly.

And the best news of all? We’ll do this for the same commission as your local agent. What’s not to like?

Anyway, have a look around our new website and if you want to book a no obligation meeting or chat click here to get in touch.

Soul-d Founder

“Love It
List It”

You may be wondering whether now is the right time to move, even though you’ve outgrown your current home or feel ready for a change.

During our initial consultation, we can explore the options together, to see what can be done to make your existing home work for you now (then potentially more saleable in the future if you decide to move).

Whichever way you decide to proceed, you’ll be making a valuable investment in your biggest asset so it’s a win win all round. 

If you like the idea of doing things differently, we’d love to hear from you.